EA. 'Nuff said. EDIT: Perhaps I should elaborate. Specifically, The Sims 3. Why is there so much DLC? There are 20 expansions and stuff packs. Together, they total to 400 dollars. You could get SO many more things with that. Not to mention the Store stuff, which if you got all of it, the grand total would bring you somewhere in the thousands. Now, let's compare it to an imaginary Sims game. EA - Thousands of dollars into one game. Other Company - $50.00 for all of what EA offers.