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Im thoroughly hyped for 1.0, and probably also for something like 0.3 and 0.4 I don't understand why people are unhappy about the current state of the Early Access version either - it's just the first available version. There are many things i really like in it, and the current state shows exactly how far in the development process the game is. No more, no less. A game like this has almost no discrete parts that can be released separately, so either the game works or it doesn't (broadly speaking). I will keep enjoying testing the next versions of KSP, but I probably won't play super long sessions until the game functions better. And that's perfectly fine with me. At some point I will play this game a lot It's great that the developers are able to gather lots of data about a systems-driven game like this to improve it going forward.

As the first beta will be far from feature complete, and probably fairly buggy, it makes sense to me to save the marketing for later. Considering that the purpose of the beta primarily is to gather feedback for a better 1.0, not to raise more funds for development (or so it seems), it makes sense to get the enthusiasts early and save the marketing push to the masses when the game is in a better state.